Though we’re still in the throes of August inferno, any good Game of Thrones fan knows that winter is coming. A lot of the winter clothing available here lacks durability and quality, but the well-known Finnish company Reima, which specializes in high-quality children’s outdoor clothing, is opening its first China store right here in Beijing. Set to open in mid-October, the Reima store will be in the Beijing Wukesong Charter Department store.
Reima creates children’s outdoor clothing for all seasons, but is especially known for its winter clothing. Focusing on clothing for kids age 0 to 12, Reima creates its clothing specifically to be moved and played in. All clothing is waterproof and breathable, so children stay warm in the winter without sweating in their heavy jackets. Some jackets also feature removable fleece linings to suit any season. All of Reima’s clothing is chemical-free, easy to care for, and water- and wind-proof.
The Reima store is slated to open on Friday, October 12
. Check the beijingkids
blog for further updates. For more information on Reima, visit their website
Photo courtesy of Reima